Hilead field guides
Build an outbound system that earns attention
No placeholder topics. Every guide below is published, practical, and built around the work between finding a signal and creating qualified pipeline.
Seven steps. One repeatable outbound system.
How to start B2B prospecting with Hilead: a 7-step roadmap
Move from ICP and buying signals to prioritised leads, verified contacts, coordinated outreach, and a repeatable learning loop.
Read the featured guideSignal-based prospecting: a complete outbound guide
Choose useful buying signals, combine fit with freshness, find the right buyer, and turn the evidence into outreach without sounding invasive.
Read guideB2B sales prospecting: from ICP to qualified pipeline
A practical system for account selection, buying-committee mapping, enrichment, prioritisation, outreach, and measurement.
Read guideBuyer intent data: what it reveals and how to use it
Understand first-, second-, and third-party intent, account versus person-level evidence, freshness, scoring, and measurement.
Read guide15 sales trigger events worth tracking
From executive moves and hiring bursts to technology changes and public problem posts, learn which events create a credible reason to act now.
Read guideLinkedIn lead generation: the complete B2B guide
Build searches, qualify the buying committee, use timing signals, enrich selectively, and coordinate LinkedIn with email.
Read guideLinkedIn outreach: from research to qualified conversations
Choose the right contact route, write from genuine context, and measure conversations rather than connection volume.
Read guideHow to use Sales Navigator for B2B lead generation
Turn account criteria, personas, saved searches, alerts, and relationship paths into a repeatable prospecting workflow.
Read guideCold email: the complete B2B guide
Set up compliant infrastructure, build a qualified list, write a compact message hypothesis, and measure qualified pipeline.
Read guideCold email sequences that keep every follow-up relevant
Give every message a distinct job, control timing, add new evidence, define stop conditions, and evaluate each step separately.
Read guideCold email personalisation without invented context
Build a fallback hierarchy, preserve source and confidence, use AI to draft rather than establish facts, and validate every variable.
Read guideWhy cold emails go to spam: the 2026 checklist
Review authentication, domain isolation, verification, sending volume, list quality, and the metrics that predict placement problems.
Read guideHow to compare B2B contact database providers
Evaluate coverage, verified emails and phones, freshness, compliance, credits, integrations, and cost per usable contact.
Read guidePut it into practice
Templates, tools, and the one-page playbook
Use the guides for the strategy, then start with a working structure instead of an empty document.